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Why Nike stands by Tiger Woods but dumps Lance Armstrong - SBNation.com
PDF) Tiger Woods, Nike, and I are (not) best friends: How brand's sports sponsorship in social-media impacts brand consumer's congruity and relationship quality
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What Can We Learn From the Partnership Between Tiger Woods and Nike? – SHIFT Communications: A Performance Communications Agency + PR Firm in Boston | New York | San Francisco
Tiger Woods and the golf ball that (almost) changed it all
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What Driver Does Tiger Woods Use? | Golf Monthly
Tiger Woods: 'Bond' movie buff, a Buddhist and a stint in Stanford classroom: Tiger Woods, away from the headlines - The Economic Times